I've onboarded over 200 people across four companies in 18 years. The worst one happened in 2019. A senior engineer showed up on Monday morning to an empty desk. No laptop. No email account. No Sla...
I migrated 47 Zaps last year. Took me three weeks, about 40 hours of actual work, and I broke two production workflows along the way. One was a Stripe webhook that silently stopped firing for 36 ho...
Zapier built the automation category. For most of the last decade, "Zapier" was a synonym for "connect two apps." That era is ending. The platform still holds 7% of the iPaaS market, processes 1.5...
I self-hosted n8n on an $8 VPS last month. The whole thing took about 45 minutes, and I'm not a sysadmin or someone who runs servers for a living. I just got tired of watching my n8n Cloud bill gro...
Most businesses pick their automation platform the same way they pick a restaurant on vacation. They go with the name they recognize. Zapier has the brand, Make has the marketing, and n8n has the G...
Lead follow-up is the single highest-ROI automation any small business can build. Not invoicing, not onboarding, not social media scheduling. The first message a prospect receives after raising the...
The number on your automation invoice is never the real cost. Platform subscriptions account for roughly 30% of what businesses actually spend on workflow automation. The rest hides in implementati...
The three dominant workflow automation platforms serve fundamentally different customers. Zapier is the gateway drug for automation beginners. Make is the power tool for growing teams. n8n is the o...
In March 2025, n8n was worth $350 million. By October 2025, it was worth $2.5 billion. A 614% increase in seven months. Revenue grew 10x year over year. Users grew 6x. NVIDIA's venture arm wrote a...
Software stocks entered a bear market in early 2026. The iShares Expanded Tech-Software ETF (IGV) dropped into bear market territory. Microsoft lost $360 billion in market cap in a single day. Sale...